4: Consider the effects so far, and possible effects in the future, on media institutions involved in your case study.
What impact has New Digital Media had on Apple?
More and more institutions are trying to connect to apple to incourage more and more audiences to get involeved. Apps from the app store is just one way; different programmes seem to have apps which you can watch, play or interact with the show. This means you can interact with something live, making it more appealing. For example The programe 'The Cube' has its own game which you can download on the app store, for iPhone, iPod and iPad.
Most instiutions like to follow a certain device, as they see it becomes popular more and more copies of the . The iPad is one of the newest devices made by Apple, and already has other institutions trying to copy and make their own ideas. The newest rivals are Blackberry PlayBook, HP Slate, Google and HTC Tablet and many more. With most of these going at lower prices than an iPad, which will come out more popular?
In the near future I dont think any other instiutions will compare with them, as Apple is most popular all around the world. The only institution which may be able to compete is Blackberry, in the future...
Tuesday 24 May 2011
4: Consider the effects so far, and possible effects in the future, on media institutions involved in your case study.
9: Is the size of the audience any different now than before the impact of new and digitial media (or has the pattern of usage changed)?
Since apple have created the iPhone there have increased the popularity of Apple. The iPhone has just about every type of new media possible, from the internet to mobile telephony to gaming and new media technology. This is one of the most advanced phoneso ut at the moment, making everyone wanting it.
http://www.apple.com/iphone/features/
Most of the features used are not on other phones, HTC is one upcoming phone in which it may compete with iPhone 4. Since Apple are thinking of making a new iPhone, will anyone be able to keep up with the tstandards that Apple can bring.
There is a new app on the iPhone 4 which helps you find your phone if lost of stolen, this helps anyone in a bad or sticky situation. People can log into there account then search on the internet where it is. kind of like a CSI/detective game.
Audiences find Apple more advanced in technology then other media institutions as it has more and more things coming out by the minute.
Here are some facts about Apple devices.
Before announcing the iPad 2 Wednesday, Apple CEO Steve Jobs took some time to provide a few numbers and sales figures in some key business areas.
iBookstore: Customers have downloaded more than 100 million ebooks from Apple's ebook store, which was launched with the original iPad. iBooks has since expanded to all Apple devices running iOS 4 and above.
On Wednesday, Jobs said Random House would join Apple's iBooks offering, bringing more than 17,000 new titles to the store. Earlier this week, Random House announced that it would adopt the agency model for ebook sales, which paved the way for Wednesday's announcement. Random House had been the last holdout among the six major publishing houses to join the iBookstore.
All told, Jobs said, there are now more than 2,500 publishers on the iBookstore.
iPhone: Apple has now sold more than 100 million handsets, Jobs announced Wednesday. Interestingly, Apple's CEO didn't mention the recently launched Verizon iPhone 4, or provided any detailed information on how many of those devices were sold.
iPad: In 2010, Apple sold 15 million iPads in just nine months, more than any other tablet computer ever sold. The iPad generated $9.5 billion in revenues for the company, and has gained over 90 percent of market share.
iTunes and App Store: There are now some 200 million accounts with credit cards on iTunes, probably the largest database of customer accounts in the world according to Jobs.
The App Store has more 350,000 apps, of which over 65,000 are designed specifically to take advantage of the iPad's advanced capabilities. Finally, Apple has distributed more than $2 billion to developers who sell their apps through the App Store.
http://www.focus.com/briefs/marketing/11-effective-strategies-apple-uses-create-loyal-customers/
Monday 23 May 2011
11: What impact has there been on the way in which the audience now consume the media products/texts involved in your case study? How does it differ from what went before?
When Apple first started there wasn't the App store, iTunes, Apple Store App etc was available, but now since Apple has evolved all these have appeared along with all the new devices being made. Since iPods have been evolving so have the things we as an audience can watch/play/interact with them.
^^^^ Here is a timeline of the apple releases between 1980 to 2011. As you can see from the char sales all depend on what's new from Apple. The audience want more and more new things to appear in a quick amount of time which would is hard seeing everything is coming to a stand still with new ideas. As you can see iTunes was made just after the iPod was brought out, meaning apple needed to give audiences another way of buying music to download onto the iPod, otherwise only albums would be put on it.
Tuesday 10 May 2011
What impact has New Digital Media had on Apple?
What is new digital media?
How have apple adapted to the new media landscape?
How have different
Wednesday 6 April 2011
1: Is your production a reflection of the issues or a solution to the issues discussed in your Critical investigation.
(With explicit examples - discuss how)
My production was a reflection of the issues I explored in my critical investigation. Physical appearance was one of my issues I explored. My production was a reflection of an issue that I explored rather than a solution. In my critical investigation I wanted to investigate whether media influence is a positive or a negative thing. After investigating I wanted audiences to realise how much media influences audience.
By expressing how the media portray beauty, I wanted to ask the audiences questions to make them think instead of giving them something to solve.
For example - Beauty.. Are you obsessed? was a question given to the audience to make them think if maybe they are obsessed or someone around them is, giving them something to think before the public service announcement starts.
2: On a scale of 1 – 5 (5 being the best) to what extent does your production demonstrate
autonomous, secure and confident use of the chosen technology,
(With explicit examples – discuss how)
4-
I think in the PSA a lot of new technology was used which had to be learnt along the way, for example voices overs and extracting audio from a clip. By making a documentary in GCSE the software was used before, but making it look like a professional was hard work. For example when filming for the production, a similar background was used for each person, but the lighting was different for some. Adjusting the colour, saturation, white balance, to get each persons colour perfect was hard. After finding it wouldn't work, applying black and white filter, then changing the saturation, white balance was a better and more professional option.
When editing the production multiple different versions of iMovie was used, as iMovie HD has special effects they were edited in before we transferred it to a higher version which didn't have special effects.
3: On a scale of 1 – 5 (5 being the best) – to what extent does your production engage with institutional and genre codes and conventions and show aesthetic credibility.
(With explicit examples – discuss how)
3-
A lot of different Public service announcements where watched before making a final production. From the demographics; (13-19) when looking at the PSA it was decided that it had to be funny in some places to get the audiences attention. From a young age a serious matter is never really engaged with, and something has to catch their attention whether it being music or comedy. PSA's are not very popular within Television, if they are shown they are usually shown on Youtube. PSA's which was looked at where Texting While Driving PSA, The Cove PSA - My Friend is...., 3 Funny PSA's and more. Mixing both funny and serious issues together made it more engaging to the demograhics.
4: On a scale of 1 – 5 (5 being the best) – to what extent does your production reflect your knowledge and understanding of the chosen area.
(With explicit examples – discuss how)
4-
As my part of the production was to raise awareness about physical appearance, I had to have a good understanding of why the media potray beauty like it. Most of the time media potrays beauty as being fake and photoshopped when that isnt really the case.
5: What does your production explore in terms of ? -
- text(s), (With explicit examples – discuss how)
- themes, (With explicit examples – discuss how)
- issues (With explicit examples – discuss how)
- debates (With explicit examples – discuss how)
6: Looking at the Mark Scheme –
What Level does your work fall into and explain exactly why.
Tuesday 8 February 2011
The Power of the Media to Influence
The Power of the Media to Influence
I will be investigating how much the media influences its audience; whether it is negative or positive. In the current media landscape things like plastic surgery, gun and knife crime, drugs etc, has become the norm, making audiences more and more aware each day. Make-up is one issue of media influence on women. Commercials make the women “pretty” from make up, when really its all photo shopped. If an advert is persuasive then why wouldn’t people believe the lies they tell?
There are a lot of direct effects from watching a certain text, depending on culture, race, gender etc. Depending on the target audience this can create a moral panic. Audiences will always blame the media for certain outcomes in certain situations. Groups always need something to blame when things go wrong in society, and most of the time it will resort in blaming the media. The media create moral panics so society become scared, this causes the topic to be popular with that culture/society, which means the institutions, will become popular. That’s means popular = more money.
There are massive debates for and against media being an influence in today’s society. One argument for this would be that media influences younger generations into doing things they wouldn’t normally do. The Case of Jamie Bulger could be one example of society blaming media for influencing something. Jon Venebles and Robert Thompson were both killers of Jamie Bulger and “some details of the murder itself appeared to be similar to some violent depictions in the movie Childs Play III” . This was a great way for society to blame media instead of blaming themselves for what happened. The father who rented the movie for them was surely not to blame?
The argument against this would be that media was not to blame if the father had bought it for them in the first place. This could still be brought back the blaming the media as someone may be able to blame the institution in some way. This isn’t just to blame for crime either, society can blame the media for plastic surgery increase, gun and knife crime increases, make-up sales rocketing etc. but how do we know if media does really influence? Or is it all just in our heads?
The media in essences does influence us somehow as we use media in everyday life; in work, in school, at home etc. we can’t jus ignore it.
Little children are most affected in media influence as they are still learning all the time. In America a child died after being influenced by a cartoon called Naruto, after acting out a scene. “In 1956, researchers took to the laboratory to compare the behaviour of 24 children watching TV. Half watched a violent episode of the cartoon Woody Woodpecker, and the other 12 watched the non-violent cartoon The Little Red Hen. During play afterwards, the researchers observed that the children who watched the violent cartoon were much more likely to hit other children and break toys.” This is perfect evidence that media influences at least a lot of its audiences, Obviously everyone is going to blame the cartoon for the effect it had, as there is nothing else to blame.
Also Plastic surgery is one main thing that is on the rise in today’s society, with adverts making so women skinny and beautiful, people may feel more insecure, in which they turn to plastic surgery for help. Nip/Tuck is a prime example for making plastic surgery look glamorized. With all the sex, money, drugs etc coming from making money and being beautiful then why wouldn’t people want the lifestyle?
Nip/Tuck always shows you the good things that come from being beautiful, but never show you the reality of it happening. Girls can be so easily persuading into thinking they can be beautiful with make-up and body modifications. In the theme tune it sings “make me beautiful” and “a perfect life", showing that if you have beauty then you must instantly be perfect, when this is certainly not the case. Plastic surgery is influencing a lot of young adults as the media mostly shows the positive outcome giving false pretentions to younger viewers. “We are all influenced to some extent by what we view, listen to, browse, play and read.” This means that we as an audience react to certain situations in our own way, whether negative or positive.
Other may argue that media does not influence its audience, its mealy the audiences fault for what they have done. For example if a Mother was to buy their 13 year old son a video game rated 18, they would be the one to blame and not he audience as the restriction is there for a reason. Media is something we connect to in everyday life, one way or another; so blaming it would always is the easier option.
Institutions say that if parents where harder on their children nothing like this would happen. “Parents play a critical role in determining what does, or doesn’t influence their teens. The wise parent teaches his teen to be discerning about media choices” , if a child was brought up the right way they would be taught how and what to do in certain situations and know that some things are wrong and shouldn’t be influenced.
Ideologies and values play a big part into what we believe and what we don’t. Most people would say that everything we do is a reflex to something else, things like up-bringing/societies/beliefs etc can cause us to do it. Jon Venebles was accused of watching a film and reacting to it in a violent way, but may it have just been his upbringing and past memories that actually trigger of a certain emotion.
According to Stanley Cohen, author of Folk Devils and Moral Panics (1972) credited with coining the term a moral panic occurs when “a condition, episode, person or group of persons emerges to become defined as a threat to societal values and interests.” A condition of a moral panic is the actual thing that scares people, so it could be plastic surgery or crime, instead of the actual person. Surgery is mostly to do with older generations, seeing as younger women are taking over the TV for make up commercials and lingerie. Women of an older generation may almost feel threatened by younger people and think plastic surgery is the only way to go. Older generations feel threatened and insecure about themselves. One good example for this would be Alesha Dixon taking over strictly come dancing from Arlene Phillips. This caused uproar in society as it was unacceptable just to replace someone because they aren’t as young and youthful. Now there are rumours that its getting reversed from Alesha Dixon to Liza Minnelli, because of audience complaints. Just because she’s younger and beautiful doesn’t make her right for the part. This creates a moral panic to the audience as women think they have to be young and perky just to be noticed.
Knife and gun crime have also become a moral panic in today’s society as audiences. In the news things like mugging and theft are not seen as much as knife and gun crime have risen. Theft and mugging have become the norm in a sense as we don’t acknowledge it enough. Knife/gun crime have become so popular that they have become a moral panic and also the group surrounding it have been too. The condition (gun and knife crime) has become so popular everyone thinks that when a person stereotyped with that condition, it’s instantly going to happen to them when it isn’t. Knife crimes by MediaboxOnline have described some of the reason why knife crime is on and increased and why we should be worried and how we should ignore it. Amienata Sillah says “is it because somebody is watching you? Or maybe a stranger walked through your ends?” This is one way in which moral panic was created. By these excuses this is why its becoming a moral panic. Everyone thinks that it may just happen to them.
“We are bombarded today with images of the ‘perfect’ women… One perfect women pretty much like the next; she is essentially not human, interchangeable and disposable.” If we were all to be perfect women they we would all be the same, no one would be unique and pretty much die alone. The media today allow men to see women as object because of media and also by commercials by make-up. Women see themselves as having to be the ‘perfect’ women, if not then men will not fancy them and they won’t have a boyfriend. Wrong. In the dove avert a women is seen putting loads of make up on, making her hair perfect, and looking stunning. Yet for a beauty commercial that is not enough. Her eyes have to be bigger, her neck skinnier, and she has to be airbrushed. That’s not perfection its more like loosing the will to live.
Feminist see women as beautiful no matter how anyone else sees you, if God gave you that body, then why tamper with it?
“Many women appear to be encouraged to fear men and to circumscribe their public behaviour” Women are meant to agree to the male behaviour as they are more dominant making men influence us, even in media. Women are brighter than men who means women are meant to not be influenced and not accept what is given to them. Men are meant to be dominant and over power the women, making women the influencer instead of being influenced.
Most groups are stereotyped from what they see on TV for example, Teenagers are stereotyped to be lazy, angry, temperamental etc. Media make a stereotype based on a few individuals in a certain group; this means all the people of that group/society/environment will be stereotyped. The media can influence in so many different ways in which we need to decide whether to believe or not. Do we really believe every black man is a robber and every white man is an alcoholic?
The media influence the audience in so many ways that just one glimpse of someone can tell us a book load of stereotypes, but is that necessarily our thinking or the media?
A News report in Canada a teenager explains “an important issue is how adults treat me just because I’m a teenager. Sure there are bad ones out there but I’m not one of them. It doesn’t just hurt but its disrespectful when security follows me around like I’m some kind of loser of criminal.” Just because they we are all stereotyped doesn’t mean we all have to agree with it.
“" We don’t need Afghan-style barques to disappear as women. We disappear in reverse—by revamping and revealing our bodies to meet externally imposed visions of female beauty.” This explains that women need to realise that beauty is only skin deep, just because you flaunt your body and your stick thin; people will like you. Girls of different ethnicities are given stereotypes just by the way they dress, making audience influence us. Girls will need to realise beauty is only skin deep.
People are to easily influenced by the media in negative and positive ways, we all need to realise that we all need to see the world for ourselves and not what they media gives us. I found out that most of the time media influences us in a bad way making us do thing we probably wouldn’t do, even if it has little effects.
Some things we can do to make it easy, is not listening and believe that everything the media gives us, we our humans and we have our own mind, just like the people behind the media do. Just because people behind the TV and radio have a higher status doesn’t mean we know best, we should think with our OWN self.
Television is one of the main influences as people can watch what’s happening instead of listening which means they can witness it before maybe copying.
For my linked production I will be making a mockumentary trailer about media influence and whether it is a negative or positive thing, with appearance and violence. I will be making the audience aware that media influence is a big thing and that people need to realise that we have our own minds, in a comedic style.
Bibliography
• Books:
• M G Durham - 2009 - THE LOLITA EFFECT - United Kingdom - Duckworth Overlook
• Dan Laughey - 2009 - Media Studies Theories and Approaches - United Kingdom - Kamera Books
• Chas Critcher - 2006 - Critical Readings: Moral Panics and the Media - United Kingdom - Open University Press
• Martin Barker and Julian Petley - 1997 - Ill Effects: The Media/Violence debate - United Kingdom - Roteledge.
• Media Studies: AS & A2 - 2008 - Pearson Longman
• Sense and Nonscence about crime, drugs and comunities: a policy guide
• When Children Kill Children - David A Green
• Websites
• http://www.media-awareness.ca/english/issues/stereotyping/women_and_girls/women_beauty.cfm
• http://www.troubledwith.com/ParentingTeens/MediaInfluence.cfm
• http://www.media-awareness.ca/english/issues/violence/effects_media_violence.cfm
•
Friday 4 February 2011
Media Essay Plan
Monday 24 January 2011
Book/Article and Internet/Web Research
Book/Article Research:
- Red : Author-Year-Title-Place-Publisher
- Blue: Quotes (and Page References)
- Green: Explanation
- M G Durham - 2009 - THE LOLITA EFFECT - United Kingdom - Duckworth Overlook
- "In India, for example, make-up sales rose from $2.3 millions in 1997 to $14 million in 2005, and sales of hair care products generate $19.3 million, according to the market research from Euromonitor." page 106
- Explains the rude of make-up/hair products in only a short amount of years -can investigate how and why that has happened
- "50 Cent's "Ayo Technology," T.I.'s "You Know What It Is," and Maroon 5's "Wake Up Call" - all contain images of female strippers performing for fully dressed male viewers; all of the representation of women in these videos conform to the porno version of sexuality that involves skimpy clothing or strippin and sexual servitude to me, while the lyrics establish the men's voracious desire of those women." Page 75
- Explains how women are seen to make a music video popular and also how lyrics potray them
- " Disney cartoon heroines - Ariel in The Little Mermaid, Jasmine in Aladdin, Pocahontas in the film of that name- are frequently scantily clad, and their body proportions mimic those of centrefolds (Pocahontas has been called a "buckskin Barbie" by one critic), with large breasts, wasp waists, long legs. The corresponding male cartoon characters, of course, are fully clothed. The core message is not hard to recognize: if you're female, your desirability is contingent on blatant body display." Page 77
- Explains that even cartoons are seen as beautiful IF they have less clothes on. less clothes = more popular
- Dan Laughey - 2009 - Media Studies Theories and Approaches - United Kingdom - Kamera Books
- "It would take another book to cover all the music, films, TV shows ,websites and other media that they stirred up a public storm about their potentially harmful effects. From Elvis Presely's gyrating hips (his first televised performances where shot from the waist up to avoid complaints about indecency) to the child's play 3 (1991) copycat murder of a two-year-old; from role-play game Doom's (1993) alleged influence on high-school shootings to emo music's association with teen-suicide packs; from junk food advertisements to online pedophilia - the lists of suspects is considerable." Page 34
- The influence of media on the audience from films
- "Labels are placed on individuals and groups by the rest of us in response to all sorts of actions and behavior. The boundaries between normal and deviant, lawful and criminal, good and evil are established by this kind of 'social consensus' view. But in practice, social consensus is not entirely democratic. Some individuals and institutions within any society have greater power than other to react to situations, voice their opinions and attach labels to others. Politicians, magistrates, senior police officers, bishops, head-teachers and 'spokes people' of various kind are just some of those given the privileged position of shaping social reaction to particular event or problem."
- Moral panics caused by who makes it an issue - moral panics of plastic surgery, crime etc
- Chas Critcher - 2006 - Critical Readings: Moral Panics and the Media - United Kingdom - Open University Press
- "First their must be a heightened level of concern over the behavior of a certain group or category and the consequences that the behavior presumably causes the rest of the society"
- Definition
- "Societies appear to be subject, every now and then, to periods of moral panic. A condition, episode, person or group of persons emerges to become defined as a threat to societal values an interests; its nature is presented in a stylized and stereotypical fashion by he mass media; the moral barricades and manned by editors, bishops, politicians and other right-thinking people; socially accredited experts pronounce their diagnoses and solutions ways of coping are evolved or (more often) resorted to; the condition then disappears, submerges or deteriorates and becomes more visible.
- why is it moral panic and how
- Chris Newbold, Oliver Boyd-Barrett, Hilde Van Den Bulk - 2002 - The Media Book - United Kingdom - Hodder Headline Group
- "Postmodernism can be seen as:
- a practical within the cultural society industries - that is, one can be a post-modern film-maker, artist, write etc
- a sociological condition, which many believe that the western world is moving into, or may ne already in
- a set of philosophical ideas concerning the shifting, transient nature of reality in a post-industrial society
- a combination of the above and more"
- How Post-Modernism is seen and how we can determin it.
- Martin Barker and Julian Petley - 1997 - Ill Effects: The Media/Violence debate - United Kingdom - Roteledge.
- "At the trial, the judge speculated on what might haveprooted the killing. He wondered if there wasnt a connection with violent videos. he didtn mention any perticular flms, but the press had been primed, and one film, childs play III, became their target. However, it soon became clear that, despice police effors, there was not a scrap of evidence that the boys watched the film. Did this failure priduce retractions of the claim. Did any of the newspapers, or Alton, or the other campagners, admit they had been wrong? Not one."
- " Most of us have no have no chance to check claims in cases like this. We are therefore dependent on how the facts are presented to us by the media. In fact, if we want an example of media effects, this is probably the clearest we can get! And it is very tempting to welcomme and accept quick-fix explinations that seem to 'make sense'."
- Media Studies: AS & A2 - 2008 - Pearson Longman
- "A game which, for example, rewars anti-social behaviour without consequence is likely to be placed in a more restrictive catagory than one which gives free rein to aggresive impulses - Carmageddom being a prime example. The conrern here is morstl to do with pissible effects on impressionmable children and younger pepole, coupeled to a psychological model which sugests that rewarding anti-social behaviour at an early stage of developmen is lekely to have a lasting impact upon them in later life and , consequencly, on the greater society at large."
- "Frederic Jameson identified stages of capitalism which have lef to the development of the postmodernist culture and society:
- Market Capitalism, associated ith particular technological developments, i.e. the steam-driven moror, and with a particlar kind of aesthetics - realism
- Monopoly capitalism, assocaiated with technological developments, especially electricity - and modrnism art
- Multinational or consumer capitalsim, associated with sophisticated nucleur and electronical technologies, and correlated with postmodernism"
- "For Baudrillard, a postmodrnism sociey is comprised of simulacra, not originals - not only the obvious simulacrum of a poster copy of a famous painting but also a television programme, for example - there is no original programme which all the others copy, only the copies of themselves."
- Jim Powel, Joe Lee - Postmodernism for beginners
- "After all , many 20th-century supermen have proven that you have to destory in order to create."
- " Now we live in in a culture that esteems presence over absence, icon over non-existance, vuluptious virgin over vacant vacuum, wholes over holes!"
- Sense and Nonscence about crime, drugs and comunities: a policy guide
- "Crime in America hit a 35 year low in 2008. The national crime victimization survey reported that in 2008 rates of both violated crime and property crime reached the lowest level recorded since the NCVS was inniciated in 1973."
- When Children Kill Children - David A Green
- " Each boy blamed the other though venables admitted, comlicity druring the interviews. They were both formally charged on the evening of 20 February."
- " Some detaisl of the murder itself appeared to be similar to some violent depictions in the movie Childs PLay III, believed by some to have been rented by the father of one of the killers"
- Rumours of our progress has been greatly exaggerated
- Boys were told they could grow up to do whtever they wanted. girls including me, were encouraged to be teachers, nurses, and secutries.
- Red : Article Title and Quote
- Blue: Hyper link Web Adresses
- Green: Explanation
- Crime and Deviance - Key Perspectives Revision
- A ten point guide to Postmodernism and Crime
Summary of Postmodernist approaches to Crime – very much a simplified and potted version.
1. Society has changed – socially, economically, culturally, and politically.
2. Identity is now about consumption, not class, race, gender. We can choose our identity now. Nb critics of pomo say we have to choose, we are forced to choose.
3. There is a consumer culture – this is how identity is created, and e.g. through mass media, not through class, race, gender.
4. Consumer culture promotes individualism.
5. So people think of themselves as individuals. They are free of obligations to others.
6. This means that there are no rules in a sense – you can do what you want.
7. At the same time, if there are big gaps between expectations and achievements (the haves and the have-nots) it can result in a ‘culture of resentment’.
8. This means that there is no reason why people shouldn’t commit crime to get what they want – so they can make their choices in terms of identity.
9. Other sociologists, influenced by postmodernism, use the idea of social exclusion – there are big gaps between the haves and have nots and ‘wild spaces’ (Lash and Urry) of cities where poor and rich live right next to each other. This leads to distrust and resentment and high crime rates.
10. Globalisation. Crime is now a global phenomenon, e.g. organized crime crosses national boundaries. People in Britain can be victims of crime committed a long way overseas. Or crime committed in the UK can be part of a network of international crime, e.g. cars stolen in UK and sold in Africa or elsewhere. This means there is more risk and its harder to control crime. - http://tutor2u.net/blog/index.php/sociology/comments/crime-and-deviance-key-perspectives-revision/
- How different people see crime in media, social divide and difference between different culture and different aspects
- The ultimate postmodern spectacleCelebrity trials, like those of OJ Simpson and Michael Jackson, are sometimes loosely called postmodern, meaning that they are media spectaculars thronged with characters who are only doubtfully real.
- Feminism: what went wrong?
- My daughter and her friends are hard-working, sensible girls who care about exams and don't aspire to be models for Nuts or Heat, as far as I am aware. No doubt there is an element of irony, and mother-bating, in her wish-list. But there is a serious problem with the mindless hedonism that grew out of Girl Power and learnt its morals from Sex and the City, a problem which Natasha Walter examines in her new book, Living Dolls: The Return of Sexism.
- http://www.telegraph.co.uk/family/6969532/Feminism-what-went-wrong.html
- Violent video games linked to aggression in children
- The link between video games and aggressive behaviour was analysed in comparative studies in Japan and the United States in a bid to determine how closely they were connected.
The results, which were published in this month's journal Pediatrics, showed that despite cultural differences and disparities in crime rates, children across the spectrum were affected equally by playing games - http://www.telegraph.co.uk/news/worldnews/asia/japan/3376397/Violent-video-games-linked-to-aggression-in-children.html
- Readers' Responses: Opinions on Media Violence
We are now living in a violent world and the disheartening part of it is there are a lot of violent cases which involve youngsters-they are the masterminds of all this evil doing or they are the victims themselves. Should media violence be responsible on that?http://www.topics-mag.com/readers/media-violence-forum.htm
- The early years of TV
- Dixon of Dock Green has come to represent the ‘golden era’ of policing, when a clip round the ear was enough to deter most young criminals, and crime was considered not only solvable, but even preventable by a good bobby on the beat.
http://www.englishandmedia.co.uk/mm/subscribers/downloads/archive_mm/_mmagpast/mm21_rep_police.html- A beginners’ guide to...Laura Mulvey
- In practice, Mulvey’s work is often misunderstood or at least grossly over-simplified. Vaguely referring to ‘the gaze’ as the way every male audience member objectifies every female character into a sexual entity fails fully to explain how this process takes place, and ignores the all-important issue of identification with the protagonist.
http://www.englishandmedia.co.uk/mm/subscribers/downloads/archive_mm/_mmagpast/mm21_theory_mulvey.html - scary statistics about makeup / what are you afraid of?•One of of five boyfriends have never seen their girlfriends without makeup- not even in bed.http://dreamingiris.wordpress.com/2010/03/11/scary-statistics-about-makeup/
•41% of the women polled said they would be mortified if a colleague saw them without makeup.
•One of of five said they would not let even close girlfriends see them without makeup.
•One third would not even consider leaving home unarmed with a full grooming kit—including lip balm, eyeliner, deodorant, and hairbrush.
•71% said they are much prettier with makeup on.
- CONFESSIONS OF A FEMINIST
Some girls feel guilty about wanting to wear makeup. That's how I felt. I believe that all women should be treated equally, no matter what they look like. So I kept my curiosity about makeup a secret, afraid to betray my beliefs about equality. Well, there's a new secret, and this is one you can tell everyone-you CAN wear makeup and be a feminist - http://www.feminist.com/resources/artspeech/girls/confessions.html
- A Feminist Perspective on Women and Crime
- Such androcentric studies urged many feminist writers to develop theories that engaged in negative and/or reactive projects and/or criticised social, theoretical, and political relations, thereby challenging theories that currently existed. Critique and construct were important creative alternatives for the production of feminist, not simply anti-sexist theory, and without them according to Grosz, problems of the past, especially patriarchal assumptions, could have been repeated (1990: 59). According to Spelman, feminist theory has not changed all that much and has neglected to include the 'problem of difference'. She suggests that 'feminists have extrapolated the condition of the most privileged type of woman - the white, middle-class, heterosexual - to all women' and the 'conflation of women in feminist theory has not produced a melting pot of different ages, colours and classes' (1988: 4). She also suggests that white feminist criminologists, although objecting to the 'stereotypical representations of female offenders', have had little to say about indigenous women or those from developing countries. To fail to see differences in racial groups is to 'reinstate the white woman's assumption that the problem is always first one of gender, never one of difference' (Spelman, 1988: 57-58). This apparent absence of race and other factors such as employment are mentioned in the following discussion.
http://www.keltawebconcepts.com.au/efemcrim1.htm
Monday 17 January 2011
Contemporary Textual Analysis
Nip/Tuck
MIGRAIN:
Media Language:
- Theme tune with words in it saying "make me beautiful" and "a perfect life". - this shows how people may think when getting plastic surgery, that when they have it its to make them perfect, but in real life - that's not the case. http://www.youtube.com/watch?v=7MaNO5r6PKs
- The lighting would represent the real situations, as its set in a surgery the lights would have to be shown as a real surgery, by using real examples.
- All settings represent money, big houses, nice cars, nice clothes, drugs, sex - represent lots of money!
- Non-Diegetic sounds being used to make the hospital/clinic sound more realistic, patients, machine sounds
Institution:
- Produced by Warner Bros. Television:
- Name known by people all over the world
- Does all types of genres
- Walt Disney is there competition meaning they will only bring out programmes which will bring more ratings and money
- Broadcasted by FX networks
- Both shown on Sky digital and Virgin media - Both accessible to everyone (have to buy)
- Broadcasts all different types of genres, from original shows to rebroadcasts
Genre:
- Medical Drama; Physiological Horror
- Plastic surgery being shown, this would be medical references. With using medical words, real situations, or real investigation must of been used to help the story line, a behind the scene doctor?
- Physiological Horror - the show is very graphic and gory, this shows the science of it all. Not for the faint hearted, different episodes are different restriction depending on how bad the situations are.
- With a genre like this these will be shown on FX or programmes which deal with sex, drugs and beauty. Sky one, FX,
Representation:
- Filmed in Miami, Florida, Hollywood, California (have to be made of money to even live there)
- Both surgeons live two different lifestyles but both fancy money made
- Women and men shown on Nip/tuck are either body conscience, addicted to plastic surgery, been persuaded by the surgeons etc. They may think they need the money lifestyle, and need to look like it.
- Twins who have nose jobs, women who had tummy tucks, women who just have sex with the surgeons to feel acceptable.
- People who watch it may find it acceptable to get plastic surgery just for insecurities.
- Rich Playboys and Barbie dolls
Audience:
- 18-50
- From last couple of series it became more female based, mainly because of the relationships, surgery's, how to make yourself beautiful?
- Two different surgeons with two different lifestyles; married and bachelor
- Male view - Hugh Heffner lifestyle, sex, drugs, money
- Female view - married in a relationship who may have ups and downs
Ideologies and Values:
- The audiences who watch have many different views on it. As the audience is such a massive gap between viewers people from generations have different views on the lifestyle and plastic surgery.
- Different religions have different ways of perceiving it, an atheist will maybe accept it more than Christian or Muslim. This could go back to the religious views of how people are brought up.
- People who are against it may watch it to get a different insight, maybe to watch to understand as they may not understand the people who do it
Narrative:
- Theme/intro having mannequins to represent perfect, with lines drawn all over body to present perfect.
- Two very different surgeons with different lifestyles.
- Dr. Sean McNamara lives the family lifestyle, has a kid (Matt McNamara) and wife (Julia McNamara) who have their normal family ups and downs, rows over stupid things. The audience who watch it will probably relate more if there older, and more family orientated (women).
- Dr. Christian Troy is a bachelor who has sex with different women, does anything for a lot of money. This could show how the males are attracted to the program, being stereotypical?
- Both surgeons work together on different types of patients, whether or not they agree, they have a strong working relationship.
- Broadcast:
- http://tv.blinkx.com/show/nip-tuck/OmXDt-Sq7hDybftF
- http://www.youtube.com/watch?v=q4n1FWVlS_c
- http://www.youtube.com/watch?v=ahjiFbyVTLc
- http://www.youtube.com/watch?v=z-XgPvRm_j4
- http://www.youtube.com/watch?v=6ysTXLHQhAI&feature=fvsr
- http://www.youtube.com/watch?v=BOaRBJROxJQ
- http://www.youtube.com/watch?v=BKx2PWN0X54
- http://www.youtube.com/watch?v=Tp7IP1XB9WY - Dove advert
- Print:
- http://www.nzherald.co.nz/lifestyle/news/article.cfm?c_id=6&objectid=10690554
- http://www.guardian.co.uk/tv-and-radio/2010/jan/12/nip-tuck?INTCMP=SRCH
- http://www.thesun.co.uk/sol/homepage/showbiz/tv/21137/Hunks-indecent-proposals.htm
News Reports
Cartoon - Naruto - News Boy Died - Influenced By a Cartoon
- http://www.youtube.com/watch?v=aCHv9txhVog&feature=related
- http://www.komonews.com/
- http://search.komonews.com/default.aspx?ct=r&q=naruto&x=0&y=0aspx?ct=r&q=naruto&x=0&y=0
MIGRAIN:
Media Language:
- Komo news is local Seattle news
- Producing news to different places using your local area.
- "In Your Community" lets Seattle get local news from where they are
- Watch live news, radio, connect with social sites etc
- Footage:
- Video used of a cartoon influencing young boys to copy their actions.
- With it leading to a death, show may have been cancelled
- News reporters - posh, smart - have no emotion - need to be serious on each subject to look professional
- Names at bottom of screen - So that you know the name and its a friendly introduction so you feel comfortable around them when their telling you local news, also as its local news you feel more comfortable when the news readers are introduced - no awkwardness? even though its behind a screen
- Having Seattle as the background of the studio, makes it known where they are, can relate, like other news - for example in the UK- Daybreak uses the river Thames as their background as it can relate to the audience of where it is.
- By having a japanese women present a news report on a japanese cartoon, makes the whole story more relevant? - or just a coincidence
- Standing in front of the children sign - proving he is in a child ward where he died.
- Showing a clip of the cartoon lets audiences be familiar with the cartoon if they don't know
- Diegetic sounds used outside the studio to show real life, possibly make it hit home to the audience.
- When talking to outside people, asking questions about who he was and what happened, makes the audience get a sense of who he is and how tragic it is.
- Komo News
- ABC are connected with Komo news
- Team up with advertisers, local viewers, agents make a better website.
- Advertisers of local companies can advertise their own stuff, making it community based.
- Also have a iphone app in which you can use the GPS to find where you are to give you the local news (in Seattle) means their more connected with their audience. the app was developed by DoApp (http://www.doapps.com/)
- DoApp is the leader in mobile and web development - who work alongside - mobile local news (most popular platform for TV News, and radio station to deliver content on mobiles), Kenex (real estate), adagogo (advertisement), mRemedy (Health care professionals)
- Fisher interactive network (http://www.fisherinteractive.com/)
- News:
- Presenting different issues each day to people in Seattle about weather, traffic, sport, entertainment etc.
- Narotu making a big debate about children assisting a boy to do a trick seen from a cartoon, which means them being influenced by it.
- As its from a local town, people in Seattle can feel more hurt by it then say people in the UK, this means they have a stronger community bond.
- Komo 4 News Shown at 5am , 11 am 4-5-6pm, 11pm giving different people different times to watch
Representation:
- As its from a little community, it makes us wonder why the boys where so influenced.
- Codey Porter watching a cartoon where a character buries himself in sand.
- Children May be Naive enough to copy and that it doesn't happen to everyone?
- Might be a mis-representation of a young group of 10 year old boys - gullable, venerable, needs a sense of guidance
- Mis-representation of parents- not looking after children properly, is it their fault?
- 10 year old children copying a cartoon - maybe they are to influencial
- Komo News - 18-60 (community)
- a family based news, as it has different platforms different types of people can listen so its wide range friendly.
- As it has different times in whoch its on, different types of news can be show to the audience.
- Has all different types of genres so that its not only sports based or entertainment based.
- The audience of this news report would of been prime time, where families may be sitting down to watch TV
Ideologies and Values:
- Audiences may think the parent may be to blame because of the things their child watches
- depending on the audience and their background will effect them in different ways
- it may make parent weary of what their child watches on a daily bases, and how far they can be influenced
- how far would a parent go without having to wrap their children in bubble wrap
- Who is to blame?
- Shows the audience how a normal child can be so easily influenced over a cartoon
- the news reports show the condolences of many people in their neighbourhood, but how far can it go?
- the children who did it, didn't not realise he couldn't breath, thinking he was part of the cartoon. was it influence, or a plan?
- Closed narrative in which the audience would make up their mind who the villain would be, or was it just fate.
- chronological as their was loads of films before it, shows the progress or his death
- Having a flashback of him when he was younger makes the audience think he's innocent, meaning it wasn't his fault.
- Broadcast
- http://www.youtube.com/watch?v=aCHv9txhVog&feature=related
- http://www.youtube.com/watch?v=0Dy7fyuDzy0
- http://www.tv.com/boy-dies-after-friends-imitate-naruto/story/11008.html
- http://www.seattlepi.com/local/354479_sandbox11.html
- http://www.animenewsnetwork.com/news/2008-03-10/boy-dies-after-imitating-naruto-in-sandbox
MIGRAIN
- As James Bulger was killed at just 2 years old by 10 year old boys Jon Venables and Robert Thompson
- The story is a historical phenomenon and John Venebles was let out last year and then admitting to downloading child pornography
- James Bulger was kidnapped and killed in 1993
- He admitted downloading 57 pornographic pictures of children on to his computer between February 2009 and February this year.
- The now 27-year-old Venables pleaded guilty to a second offence of distributing indecent photographs of February this year, and a third offence of distributing 42 images in February 2008
- Set around the news room and around the court of where he was
- As his identity is not allowed to be known, only old pictures can be shown. ]
- Worlds like "spiraling", "out of control" etc to explain his self being.
- Timeline of arrests, problems, what's happened since then
- Channel 4 News
- News Division of British TV Broadcaster of Channel 4
- Produced By ITN
- Different type of news channels/times depending on what type of news
- competing with news channels like FIVE, BBC 1, ITV at the same time.
- You personally can advertise with Channel 4 unlike BBC as its TV licensing.
- The most highlighted programs are documentaries
- News:
- Presenting local news and also wider issues which may effect us
- Presenting Entertainment, Local News, Wider Contexts etc.
- More formal unlike news on BBC 3 that has more celebrity quick news, who will have different audiences.
- John Venebles pleading guilty to downloading and distributing child pornography after just recently being released
- As he was given another name to protect himself, he still did wrong and ended up back in jail.
- Some people who watch it may think keep him in jail forever, maybe so, but that would only make him more unstable than he is now.
- He done his time (even though should of been more) but has still gone agaisnt the law, meaning he should get more time for second offence.
- Is the news trying to put us against him?
- By making it biased - they make the audience think twice
- putting a story line of who he is and what he's done it turns us against him
- 20-50
- Audiences will watch it can have their own opinion against him, even though the news will try and be biased and sway them in the different direction
- As there is a good wide range of audiences who will watch this, they have the right to make up their mind, even though depending on what news you watch depends on yourself and the way you are.
- Moral Panic against him - happens everyday, but because of the generations
- People who were brought up in 1993 would of seen the Jamie Bulger story as a cry for help, and very unusual. This would of panicked audiences and kept their child safer and in reaching distance
- Depending on your generation would depend how you would go about the story, maybe was a cry for help, influential standards etc.
- To create sympathy and panic towards James and between you and Jon Venables.
- Jon Venables would be sent to prison again for distributing child pornography, by just coming out of prison not long before, set up roar about how long his prison sentence was and maybe it should be longer
- some how the different methods of punishment were brought in
- Closed narrative
- showing time line of his faults make the audience feel worried/scared about him
- Different Platforms:
Media Box Online - Knife Crime
Migrain:
Media Language:
- Media Box give money to youths who want to make a video to make a difference and show awareness to a certain situation - in this case knife crime
- Based outside in an estate - to maybe prove this is where it happens more
- A lot of close up used to show emotion between the person talking about the situation and the audience. - The boy explaining why he was show stabbed and the women explaining the issues to the camera - having the close up shot can show the closeness between you and the person
- Natural lighting would of been used to show outside the estate
- Diegetic sounds have been used apart from the music involved.
- Grime music being played at beginning.
- Youtube
- People can upload any videos they like of either themselves, other people, of films, reactions etc
- Other institution's have their own channels in which they can show their own shows - for example channel 4 - 4OD can show their programs to the audience through youtube.
- Have 34 different languages allowed
- Copyright is one main issue as people don't take it serious which may end up to the account being deleted.
- Media Box
- Media box is in association with channel 4 documentaries
- gives people 13-19 or 25 if they have disabilities, money is given to them to make a video to bring awareness to young people
- Media box is associated first light, media trust, skill set, UK film council - lottery fund, communities and local government.
- Amateur documentary
- Youth related documentary in which youths make it themselves, making it good awareness to people of the same age
- presenting awareness to young people about certain situations
- telling audience why and how knife crime has become such a big issue
- challenging the black stereotype of who believe knife crime revolves around
- all black "cast" proving that you can get pass the stereotype
- negative story - need to pass over the stereotype and need to stop knife crime all together, the reason it is and needs to stop
- Predominately 13-25 year old
- braking barriers
- trying to identify the problem and solving it by saying the problems and showing the resolution
- People who live in an estate who may be in trouble and cause it, can have something to help
- they may need different reassurances that there not the only one with problems
- knife crime is on the up and mostly in youths, so youths making a video will raise awareness
- by being a black "cast" the stereotype can be helped in saying its not them
- Open Narrative - the story is not closed as the issue is not resolved,
- flashbacks used to show how you an change your ways
- by being a simple story everyone will understand - no facts or statistics used just plain experiences
- we can all be hero's if we want and dont have to let knife crime effect us.
Migrain:
Media Language:
- Music video showing a surgery of some sort getting raided by (clown) masked men
- Music at beginning before the actual music starts sounds circus music is played in a eerie way to represent the clowns taking over.
- the lighting is mostly from the guns or inside the surgery
- all 'invaders' have the same mask and clothes on, showing no one can be recognized and officers would probably be confused in looking for one person when hey all look the same
- freeze framing at the beginning and the camera wandering through the scene is almost as if its a virtual tour until the gun fires to the beat starting the music video officially
- non-diegetic sounds are used, for example the gun never makes a real sound as it starts from the beat, sound effects added after to make it seem real
- when 50 cent is in the chimney/confined space, the camera usually changes from close ups to wide shots, showing his actions to the audience, and also when close up it shows no emotion as its only the mask.
- no facial expressions used from masks, unless 50 cent take it of then most of the time he's smiling, showing the situation isn't serious and a bit of fun
- The music video is made by 3 different institutions - Aftermath Records, Shady Records and Insterscope Records.
- By them all teaming up to make one video this will mean they will all get more money in the long run. As all of them are owned by different companies - more audiences will listen to the music video as they all have different audiences.
- For instance Sony wouldn't team up with other people to make a music video because they can handle the money they throw out and they will get it back, this may not necessarily be the case for these institutions s they need to share money to make money.
- As Eminem has his own record label, 50 cent can join as their friends in the business and the money they make can be made together, Eminem can sign 50 Cent up at any time.
- Music Video - Rap and Hip Hop
- Music video which talks about violence, money, alcohol, women etc. This is usually the main topics around rap music, showing a bad influence to the audience. Even though its on an album
