4: Consider the effects so far, and possible effects in the future, on media institutions involved in your case study.

4: Consider the effects so far, and possible effects in the future, on media institutions involved in your case study.


What impact has New Digital Media had on Apple?


More and more institutions are trying to connect to apple to incourage more and more audiences to get involeved. Apps from the app store is just one way; different programmes seem to have apps which you can watch, play or interact with the show. This means you can interact with something live, making it more appealing. For example The programe 'The Cube' has its own game which you can download on the app store, for iPhone, iPod and iPad.
 
Most instiutions like to follow a certain device, as they see it becomes popular more and more copies of the . The iPad is one of the newest devices made by Apple, and already has other institutions trying to copy and make their own ideas. The newest rivals are Blackberry PlayBook, HP Slate, Google and HTC Tablet  and many more. With most of these going at lower prices than an iPad, which will come out more popular?
 
In the near future I dont think any other instiutions will compare with them, as Apple is most popular all around the world. The only institution which may be able to compete is Blackberry, in the future...